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"Adobe outlined an extensive set of business and technology requirements for electronic license management, and the new FlexNet Publisher platform proved to be the most capable product in the market," said Drew McManus, Adobe's director of anti-piracy operations. "FlexNet Publisher enables Adobe to provide enterprise customers with a more effective means of managing their Adobe software licenses and monitoring usage throughout their organizations.

"We've distilled decades worth of experience into dramatic improvements in digital licensing enabling software vendors to automate all dimensions of the license lifecycle," said Macrovision CEO Fred Amoroso. "As the de facto standard in Software Value Management, the FlexNet platform provides software producers and high-tech manufacturers and their customers to get the most out of their software investments."

The study was sponsored by the Software & Information Industry Association (SIIA), Centralized Electronic Licensing User Group (CELUG), and Macrovision Corporation (Nasdaq: MVSN), host and sponsor of the SoftSummit 2005 Conference being held this week in Santa Clara, Calif. The results of the study were officially unveiled during a keynote presentation today at SoftSummit by Macrovision CEO Fred Amoroso.

The study's key findings include:

The event will feature the following keynotes:
Lars Rabbe, Chief Information Officer, Yahoo!
Dr. Peter Graf, Senior Vice President with Collaborative Solutions Group, SAP
Mark Kvamme, Partner, Sequoia Capital
Fred Amoroso, Chief Executive Officer, Macrovision Corporation

Other conference speakers include senior executives from leading analyst and consulting firms, high tech companies and industry organizations such as Accenture, AMD, Boston Consulting Group, Earthlink, Forrester, IBM, McKinsey, Microsoft, Motorola (Freescale), Sun Microsystems and Symantec.

"Software application licensing has eclipsed traditional server costs as the dominant portion of an IT budget, with the management and visibility of application license assets becoming increasingly critical to production grid computing deployments," said Peter Nichol, vice president, Electronics, Platform Computing. "Platform Computing and Macrovision's integration through FlexNet Connector is imperative to integrate FLEXenabled license assets with our workload management.

"The combined expertise of Zero G and Macrovision will provide software publishers and their customers with a seamless software installation experience across all platforms," stated Dan Stickel, EVP/GM, Software Technologies Group, Macrovision. "This acquisition further increases the market for our Software Value Management solutions, adds innovative technology and people to the company and enhances our multi-platform products."

According to a global software piracy study conducted by the Business Software Alliance (BSA) and International Data Corporation (IDC), 36 percent of the software installed on computers worldwide was pirated in 2003, representing nearly $29 billion of lost revenues for software publishers. The BSA maintains that unlicensed usage within the enterprise and B2B software markets is rampant, both internationally and in the U.S., where the piracy rate is estimated at 23 percent.