[VIDEO] How to Survey Users with In-App Messaging

This video will walk step-by-step through setting up a survey of users that meet specific targeting criteria with a Manual Campaign. We will set up an example campaign that aims to collect feedback on a new version we’ve released to see how it people like it. In this video, you’ll learn:

  • How responses, both quantitative and qualitative, can be captured as Custom Properties and Custom Events, for future use within Usage Intelligence (including retargeting campaigns based on survey responses).
  • How to follow up with any of the users that gave negative response to dig deeper into their feedback.
  • How to set up a simple automatic campaign that will serve up a bigger survey from a third party provider.

With a combination of ReachOut in-app messaging and Usage Intelligence, reaching users is far more powerful and effective than traditional survey strategies.

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