Case Study

ADVA Focuses on Core Competencies

Trusts Revenera for Software Monetization Solution

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Adva

ADVA Optical Networking is creating new opportunities for a connected world. Their intelligent telecommunications hardware, software and services have been deployed by several hundred service providers and thousands of enterprises.

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Challenge

  • Enhance IP protection 
  • Increase licensing and renewal efficiency 
  • Improve customer visibility

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Solution

  • Licensing solution offering flexible licensing models 
  • Back-office system to manage customer use rights and improve internal and external reporting

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Benefits

  • Internal resources able to focus on core competencies 
  • Automated customer sales and renewals notifications 
  • Accurate revenue capture and recognition throughout software life cycle

ADVA needed to further support their transition to a software-centric solution provider. They required a secure, end-to-end monetization solution that worked for them and their customers.

As a lean software company trying to best leverage every single resources we have…We could not afford to have our core engineering talent work on re-creating a software licensing solution. We were easily able to conclude that Revenera was going to be a good, trusted partner

RICHARD JENNY DIRECTOR OF PROGRAM MANAGEMENT AND DEV-OPS, ADVA OPTICAL NETWORKING

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