Keith Fenech

Keith is responsible for the strategic direction and growth of Usage Analytics. Prior to founding Trackerbird Software Analytics, Keith held senior product roles at GFI Software where he was responsible for the product roadmap and revenue growth for various security products in the company's portfolio. Keith also brings with him 10 years of IT consultancy experience in the SMB space. Keith has a Masters in Computer Science from the University of Malta, specializing in high performance computing.

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Recent Posts by Keith Fenech

Driving Customer Success with Software Usage Analytics

While it may seem obvious, the best way to retain customers (and grow your footprint within an existing account) is to ensure that customers are getting value from your applications. Let’s take a look…

January 7, 2020 Keith Fenech

Most Popular Software Product Management Articles of 2019

As we close out 2019, I wanted to share some of our most popular software product management articles. Please let me know what you think and if there are topics you would like us to cover in the comme…

December 30, 2019 Keith Fenech

5 Product Management Conferences Not to Miss in 2020

2019 was a great year to be in product management. LinkedIn listed Product Designer and Product Owner in the 10 most promising careers of 2019, with 80 percent more job openings year-over-year and a c…

December 16, 2019 Keith Fenech

What Do Industry Analysts Think About Software Analytics?

It is no surprise that we talk a lot about software usage analytics, but I thought it would be interesting to take a look and see what industry analysts are saying, too.;…

December 12, 2019 Keith Fenech

Q&A with Sequent Learning Networks CEO Steven Haines: Walk a Mile in Your Customer’s Shoes

Revulytics (now part of Flexera) sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the…

December 10, 2019 Keith Fenech

User Engagement Metrics that Drive Retention

Product teams work tirelessly to build products that customers will love. But how do they know when it is time to celebrate their success? Or how do they know when they may need to go back to the draw…

November 27, 2019 Keith Fenech

Trust But Verify (Software Adoption)

Instinct can lead to wonderful places. Henry Ford and Bill Gates are just a couple of business leaders who followed gut decisions to success. But instinct isn’t always reliable. Steve Jobs brought the…

November 8, 2019 Keith Fenech

Q&A with Sari Harrison: Beyond Vanity Metrics

October 30, 2019 Keith Fenech

Q&A with Sam McAfee on Metrics Audits for High-Value Products

October 9, 2019 Keith Fenech

Q&A with Tim Herbig on How to Build Data-Informed Products

September 18, 2019 Keith Fenech

Keith Fenech

Recent Posts by Keith Fenech

Driving Customer Success with Software Usage Analytics

Most Popular Software Product Management Articles of 2019

5 Product Management Conferences Not to Miss in 2020

What Do Industry Analysts Think About Software Analytics?

Q&A with Sequent Learning Networks CEO Steven Haines: Walk a Mile in Your Customer’s Shoes

User Engagement Metrics that Drive Retention

Trust But Verify (Software Adoption)

Q&A with Sari Harrison: Beyond Vanity Metrics

Q&A with Sam McAfee on Metrics Audits for High-Value Products

Q&A with Tim Herbig on How to Build Data-Informed Products

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