Michael Goff

Michael is Principal, Product Marketing at Revenera focused on Software Monetization and Usage Analytics solutions. He has helped to educate the industry on the benefits of software usage analytics for compliance and product management professionals through the company’s blog, webinars and podcasts, as well as contributing articles in trade publications and speaking at conferences. At Revenera Michael supports the development of product strategy and positioning that align with the company’s business goals and help drive the continued success of Revenera’s valued end users – our customers.

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Recent Posts by Michael Goff

The BSA Has Given Up On Piracy

Thoughts on the 2013 BSA Global Software Survey Can I be honest? I read and reread the latest report from BSA and I felt like something was missing. Why was I feeling this way? Was it the fact that we had to wait two years since the last report? Was it my inner cynic wondering if the BSA waited until June 24 so it could release (bury?) the report when no one would pay as much attention (it has been issued in early May over the last several years)…

July 29, 2014 Michael Goff