Flexera Software Invests Further in Asia Pacific (APAC) as Research and Development Hub

Located in Box Hill Victoria, the new office expands the company's local footprint from 780 square meters to 2000 square meters, providing room to grow as the company continues its multi-year expansion plan in the APAC region. The office also marks an increased investment in Melbourne as a critical part of Flexera Software's global Software License Optimization research and development.

Growing Flexera Software's local footprint

While Flexera Software is headquartered in the United States, the Melbourne office continues to be an innovation center for the company's best-in-class Software License Optimization solution, FlexNet Manager Suite. The solution helps organizations ensure continual software license compliance and eliminate waste on shelfware and under-used software through continual software license management and optimization. Flexera Software's Software License Optimization, Application Readiness, Installation and Software Monetization solutions are used by more than 80,000 customers worldwide including leading organizations in Australia.

Today, research in the Melbourne 'lab' is focused on optimizing software licensing spend for vendors and organizations alike. The solution supports both cloud and on-premises software deployment, and is used in every sector -- including corporations, government, non-profits and educational institutions - often in very complicated IT environments. Software License Optimization solutions can save Asia Pacific businesses around $14B US per year ^[1], or up to 25% of their software spend, by identifying underused or out-of-compliance software licenses, helping businesses prepare for inevitable vendor audits and minimize true-up fees and penalties, and identifying opportunities to reduce ongoing software spend and maintenance costs.

"I'm excited to be joining Flexera Software at a very important stage of the company's growth in Australia and across Asia Pacific," said Beards. "I look forward to working closely with local partners to cement our position as the market leader."

Experienced and dynamic APAC Sales Leader Steve Beards joins Flexera Software

In his role, Steve Beards is responsible for growing relationships with Flexera Software's key partners in Australia and Asia Pacific and driving the sales strategy. No stranger to Flexera Software's business, Beards previously led the company's direct sales across Victoria, Western Australia, South Australia and New Zealand between September 2010 and April 2014, and comes to his new role directly from NetSuite where he was Regional Sales Director.

"Australia and Melbourne in particular, have always been significant to Flexera Software's global footprint," said Beards. "What began 25 years ago as a small software start-up is today a highly successful global organization offering best-in-class solutions. Based in Melbourne, I'm proud to be part of a team of talented and dedicated innovators, many of whom have been in the business for fifteen to twenty years."

^[1] IDC's Worldwide Software 2014-2018 Forecast Summary, August 2014, Patrick Melgarejo, August 2014. Total worldwide commercial software revenue in APAC in 2013 were 46.7B US.